Business without a website is equivalent to a person without an identity.The World Wide Web is a huge encyclopedia of information, but it has also become a way to validate your business. If you currently have a business, whether it is online or offline, you will need a website to advertise effectively. The best designed websites will promote your business on the internet, to everyone from your point of view. A good website will also highlight the reasons a customer should choose you over your competitors. You can also announce sales and build a newsletter mailing list for all of your loyal customers.
Website: Open 24/7
A website allows your business to be open 24 hours a day, 7 days a week. There are millions of people, from all over the world, online at any time of the day. Many of them are looking to source products or services. If you run a conventional brick and mortar business, you can only attract the people who walk or drive past your shop, in any one day. Having a website designed for you allows you to attract new customers that would otherwise never find you - and they can do so when your shop is closed! A well designed web site also gives them a reason to revisit the site in the future.
Website: Increases Customer Confidence
A professional, well designed website, with the right content, easy navigation and quickly accessible contact details, greatly increases customer confidence in your company. A well designed website shows people that you are forward thinking and customer focused, much in the way a well designed business card did in the past, which is an important factor in any buying decision that they have to make.